Zurich-Based Persian
Specialty Grocery Store

E-Commerce & Multi-Channel Growth

Overview

Overview

A traditional Persian specialty grocery store in Zurich offering authentic, high-quality ingredients. While they enjoyed a loyal local following in-store, they needed an online presence to scale sales across Zurich and broader Switzerland.


A traditional Persian specialty grocery store in Zurich offering authentic, high-quality ingredients. While they enjoyed a loyal local following in-store, they needed an online presence to scale sales across Zurich and broader Switzerland.


BEFORE

Low visibility. Inconsistent branding. Missed conversions.

AFTER

More reach. More trust. More revenue.

The Challenge

The client faced three main issues:

The client faced three main issues:

01

Zero Digital Footprint

No way for customers outside their immediate neighborhood to discover or order products online.

02

Complex Specialty Catalog

Unique culinary products required detailed descriptions and visual clarity to build trust with both native buyers and new food enthusiasts.

03

Competitive Local Market

Reaching potential online shoppers in Zurich demanded a balanced organic and paid search strategy from day one.

The agency needed a streamlined digital presence that would convert traffic into real clients.

What We Have Done

1. End-to-End E-Commerce Setup & Content Creation

  • Custom E-Commerce Store: Designed and developed a fast, mobile-friendly online shop optimized for seamless browsing and easy checkout.

  • 150+ Product Photoshoots: Executed high-quality studio photography for over 150 unique specialty products to ensure professional visual presentation.

  • Bespoke Product Descriptions: Written detailed product copy for every item, highlighting flavor notes, authentic origins, and cooking recommendations.

1. End-to-End E-Commerce Setup & Content Creation

  • Custom E-Commerce Store: Designed and developed a fast, mobile-friendly online shop optimized for seamless browsing and easy checkout.

  • 150+ Product Photoshoots: Executed high-quality studio photography for over 150 unique specialty products to ensure professional visual presentation.

  • Bespoke Product Descriptions: Written detailed product copy for every item, highlighting flavor notes, authentic origins, and cooking recommendations.

E-commerce Development

E-commerce Development

Optimized Product Cards

Optimized Product Cards

Professional Product Photoshoot

Professional Product Photoshoot

Google Ads for High Intent Keywords

SEO, Blog Publishing, Recipe Content

SEO, Blog Publishing, Recipe Content

2. Multi-Channel Acquisition Strategy

2. Multi-Channel Acquisition Strategy


  • Google Search Ads:
    Deployed targeted paid search campaigns capturing high-intent searches for specialty groceries in Zurich.

  • Google Search SEO:
    Structured site hierarchy, product schema, and keyword targeting to capture long-term organic search traffic.

  • AI SEO Optimization:
    Integrated structured data to ensure products are discoverable via AI search tools and answer engines.

  • Blog Publishing & Recipe Content:
    Published culinary guides, traditional recipes, and product highlights to engage top-of-funnel traffic and drive domain authority.




  • Google Search Ads:
    Deployed targeted paid search campaigns capturing high-intent searches for specialty groceries in Zurich.

  • Google Search SEO:
    Structured site hierarchy, product schema, and keyword targeting to capture long-term organic search traffic.

  • AI SEO Optimization:
    Integrated structured data to ensure products are discoverable via AI search tools and answer engines.

  • Blog Publishing & Recipe Content:
    Published culinary guides, traditional recipes, and product highlights to engage top-of-funnel traffic and drive domain authority.




  • Google Search Ads:
    Deployed targeted paid search campaigns capturing high-intent searches for specialty groceries in Zurich.

  • Google Search SEO:
    Structured site hierarchy, product schema, and keyword targeting to capture long-term organic search traffic.

  • AI SEO Optimization:
    Integrated structured data to ensure products are discoverable via AI search tools and answer engines.

  • Blog Publishing & Recipe Content:
    Published culinary guides, traditional recipes, and product highlights to engage top-of-funnel traffic and drive domain authority.



We improved:


We improved:


E-commerce & Landing Pages

E-commerce & Landing Pages

CTA & Add-to-Cart Placement

CTA & Add-to-Cart Placement

Checkout & Lead Forms

Smooth Checkout & Lead Forms

Page loading speed

Page loading speed

Mobile Usability & Shopping Experience

Mobile Usability & Shopping Experience

Results

Results

Results

Within the first 30 days of going live:

CHF 2,748

CHF 2,748

direct online revenue.

23

23

New Orders within 1 Month

Consistent qualified leads from Google Ads, ChatGPT & Gemini

Consistent qualified leads from Google Ads, ChatGPT & Gemini

Established a sustainable customer acquisition funnel spanning Google Ads, SEO, AI search, and blog content.

Impact

Ready to turn your physical business into a scalable online revenue engine?

Contact us today!

Contact us today!

We only win when you win

We only win when you win

100%

100%

© 2026 ROI Xpress. All rights reserved.

© 2026 ROI Xpress. All rights reserved.

© 2026 ROI Xpress. All rights reserved.